Peak Performance Coach and Speaker

Perform your best when it means the most!


Dr. Cook’s Mindset of a Champion develops the focus, passion, and mental toughness needed to succeed in the daily challenges of business.


"David Cook is an extraordinarily gifted coach, counselor, speaker and writer who is able to motivate and encourage people like no one I’ve ever seen.  He spoke at our Senior Management meeting last year, and people are still talking about him a year later and the performance enhancing principles he shared. His incredible experience at coaching individuals to achieve peak performance is as relevant and applicable in a business environment as it is to professional athletes. He is a 'Picasso!'"

- Joe Gorder



"My team was absolutely blown away both by Dr. Cook’s knowledge and experience but even more by his delivery and obvious passion for helping others grow.  I've also been fortunate to witness Dr. Cook interact with Fortune 500 CEO's at an annual golf/leadership event at Pine Valley and I know for a fact those executives were equally impressed with his communication skills and added value to their leadership styles."  

- Eric Affeldt



"During the eight years Dr. Cook was employed by the Spurs we experienced much success including two NBA Championships and the best winning percentage in all of professional sports. His input to our team contributed significantly to these accomplishments. I am confident that David could prove to be a worthwhile resource for your organization."

- R.C. Buford
Senior Vice President/General Manager
San Antonio Spurs



"Dr. Cook's presentation to our leadership team was special. He is a man that we not only tremendously admire, but highly recommended to any organization looking to strengthen their management teams approach to achieving goals. David teaches and gives proper perspective to leaders via an encouraging and challenging program for self development."

- Trey Vick
DTK, Inc.



"Of all the guest speakers we have had over the past 11 years, Dr. Cook by far was the best in relating to our audience with his message. He inspired many of our customers that day and we have had more positive feedback about this speaker than any other. "

- Monty Rogers
Executive Vice President
Security Bank



"Even though the historic storm in the Northeast prevented Dr. Cook from speaking to us in person, the energy he was able to convey via video feed was remarkable - the audience was glued to the screen and fully participative.  He really was terrific - David slew Goliath this morning at our event!"

- Trina Evans
CAO and Director of Client Experience